The Plan
Forward Planning was created to bring the benefits of digital organization to Kingston’s small businesses and solo entrepreneurs. After transforming my own business with Notion, I realized the immense potential it held for our local business community. I know firsthand how a well-structured workspace can transform how work gets done. My goal is to help you simplify daily, weekly, monthly processes so you can focus on what matters most… “Growing your business.
Before launching Forward Planning, I spent years working in construction—a field that demands precision, planning, and adaptability. Those same principles are the foundation of how we approach marketing today. My transition into digital marketing wasn’t just a career shift; it was the result of a lifelong passion for motorsports and a drive to help businesses grow.
As a motorsports enthusiast, I’ve spent years immersed in racing culture. Following the sport, understanding sponsorship dynamics, and seeing firsthand how digital marketing can transform a driver’s career. I recognized that many talented racers and teams struggle with branding, sponsorship outreach, and digital engagement. That’s where Forward Planning comes in.
Don, Founder of Forward Planning
Our Expertise
We bring strategic marketing solutions to two core audiences:
Small Business Growth
For service-based small businesses, we offer customized digital strategies that help you establish and grow your brand online. From website optimization and content strategy to automation and paid media campaigns, we craft solutions that streamline operations and drive customer engagement.
Motorsports Marketing
For drivers, teams, and sponsors, we provide the digital tools to amplify your presence and secure meaningful partnerships. Whether it’s sponsorship acquisition, website development, race-day content strategies, or social media engagement, we ensure your brand stands out in the fast-paced world of racing.
Why Choose Forward Planning?
Deep Racing Knowledge
We understand motorsports culture from the inside out.
Proven Digital Marketing Expertise
Combining hands-on experience with industry-leading strategies.
Tailored Strategies
No one-size-fits-all solutions. Everything is customized to your goals.
Results-Driven Approach
Focused on measurable outcomes, from fan engagement to sponsorship ROI.
Whether you're a racing driver looking to attract sponsors or a small business aiming for growth, Forward Planning is here to help you navigate the digital landscape with confidence.
